From some discussion here, I surprisingly found (by googling) that there are some ranking for top universities for partying. From USA Today and Time to Playboy, they list top universities for party and nightlife.
I understand that there are not quantitative factors to make such rankings, but are they genuine rankings or just practical jokes?
It is a fact that some students go to university to have fun, and care about such activities in their future university. Thus, such rankings can attract some students, which is still good for a university.
My question is: Do university take such ranking seriously? I mean, are top party universities proud of this feature and advertise to attract interested students?
Universities are proud of their athletic teams, and use their achievements for advertisement, but what about partying? (I ask because this is the first time I heard about naming top universities for party).
NOTE: I do NOT exclusively mean partying. I general mean any ranking considering extra-curricula activities, any ranking based on factors other than education and research.