As we know, citation counts are important to judge one's research activity. Is it good to cite one's previous works? Will it be viewed as an act of advertisement or self-promotion?
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Although it's true that citations are always helpful, there are obviously limits. If the majority of your citations are self-citations, that's usually considered a "red flag." If your paper that came out two years ago has 10 citations, and two or three are from within your group, nobody's really going to have a problem with that. But if your paper gets cited 45 times, and 40 of them are you citing yourself, that's not so good. Citation counts not being "in sync" with the journals they're published in are also problematic. Publishing in no-name, third-tier journal X, your paper is probably unlikely to generate many citations. It looks suspicious when such papers get many citations. But again, much of this can be sorted out by a judicious use of search tools like Web of Science or Scopus. |
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The ethical rule has to be: cite your work if it's relevant, and don't give it preferential treatment over the work of others. In short: use the same criteria for previous references to your work as you would use for citing others. No excessive citation, no self-censorship. |
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Citing your previous work can be both good and bad. The biggest benefit is it might make people more aware of your work and how it fits in with a bigger topic. The risk is that people do not understand the relevance and think you are self-promoting and therefore take a negative view of you. The worst case of this is when a reviewer tells you to cite some piece of work. If it is a big laundry list of articles all by the same author, you tend to get a little angry and think the reviewer is trying to promote that author. If it is a single article that is obviously related and the reviewer clearly states that he/she is an author, I tend to be happy to cite it. The question you need to ask is: are you citing the previous work to promote it or to help the reader. |
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